INTRODUCTION Baracoda and its Subsidiaries (“Baracoda”, “we” or “us”) respect your privacy and are committed to protecting it through compliance with this policy.
INFORMATION WE COLLECT ABOUT YOU AND HOW WE COLLECT IT BARACODA collects the following types of information from users of the Website: (1) Personal Data and (2) Web Tracking Data.
Personal Data includes: The information that is personally identifiable to you and that you voluntarily give us when you use the Website. The information you provide us via email or other communications with us. When providing us this data, you are giving us permission to use this data per the terms of this policy. This information includes, but is not limited to, your email, name, address etc. Please be careful not to provide any personal information on any public sections of the Website.
Personal Data: We will use and store Personal Data to improve the Website, and for internal operational and administrative purposes.
Web Tracking Data: We use Web Tracking Data to administer the Website and to develop aggregate, statistical information on usage of the Services. This allows us to determine which features visitors like best, personalize your user experience, and measure overall effectiveness.
Aggregate Data: We will also use Personal Data and Web Tracking Data to create aggregated data for analytical purposes. This aggregated data does not contain personally identifiable information and is used to understand our customer base and to better serve our market. This data may also be used by our service providers, partners, or affiliates.
Email Communications: If you fill the contact form and provide your email address, we may send you administrative and promotional emails. If you wish to opt out of promotional emails, you may do so by following the “unsubscribe” instructions in the email.
Personal Data: BARACODA does not sell or rent Personal Data, and we will not disclose your email address to any third party for marketing purposes. We will disclose your Personal Data to third parties only in the following limited circumstances:
to third-party contractors and partners engaged to provide services on behalf of BARACODA (“Contractors”) who are performing marketing services, delivering goods or services, administering promotions, analyzing data and usage of the Products, processing payments, operating the website or products or providing support and maintenance services for the Products. We use reasonable efforts to enter into agreements with all Contractors that require Contractors to use the Personal Information they receive only to perform services for us; and when we have your consent to share the information. Web Tracking Data: We disclose Web Tracking Data to third party advertisers and advertising agencies, merchants, and Contractors, in order for BARACODA and such third parties to analyze the behavior of users, to operate and improve the Product, and to target advertising to users. We may also publish this information in order to promote BARACODA.
Aggregate Information: We may disclose anonymous, aggregated information to third parties such as potential business partners, merchants, advertisers, and funding sources, in order to describe our business and operations.